Small Business Branding Services

In a crowded market, a great brand is how you get noticed and remembered. It's more than just a nice logo; it’s the entire feeling customers get when they interact with your business. Splurge creates clear, consistent, and compelling brands that help small businesses connect with their audience and grow.

What’s Included in Our Small Business Branding Services?

We take a 360-degree approach to branding, making sure every piece works together to tell your unique story. When we partner with you, we don't just hand you a logo. We deliver a complete system for growth.

1. A Clear Brand StrategyWe start with the "why." Together, we'll define your target audience, pinpoint your unique position in the market, and craft messaging that truly connects with your ideal customers.
2. A Memorable Visual IdentityThis is the look and feel of your brand. We design a professional logo system, choose a compelling color palette, and select typography that reflects your personality.
3. A Complete Brand ToolkitConsistency is everything. You'll get comprehensive brand guidelines (your brand's rulebook), ready-to-use templates for social media, and all the files you need to look sharp everywhere.
4. Essential Marketing CollateralWe help you launch with confidence. Depending on your needs, we can design social media graphics, pitch decks, business cards, and other materials to get you started.
5. Website Brand ImplementationYour website is your digital storefront. We can work with you to apply your new branding to your website, ensuring a seamless and professional user experience from the first click.

Packages & Pricing

Splurge offer clear, upfront packages designed for the needs and budgets of small businesses. No hidden fees, no confusing jargon.

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Need something extra? We also offer add-ons like business naming, tagline creation, and brand photography.

Our Branding Process

We follow a clear, collaborative process to take your brand from an idea to a finished product. You'll know exactly what's happening at every stage.

1. Discover & ListenFirst, we get to know you, your business, your goals, and your audience. This initial workshop is all about understanding your vision so we can build a messaging house that gets to the heart of your brand and will power an effective strategy.
2. Plan the StrategyUsing what we learned, we further develop your brand's core foundation: its positioning, personality, and key messaging. This strategy becomes our guide for all the creative work.
3. Concept & IterateThis is where your brand starts to come to life. We present initial visual identity concepts and work with you through 2-3 rounds of feedback to refine the direction you love most.
4. Finalize the IdentityOnce the direction is approved, we build out the entire system: the full logo suite, color palette, typography, and any other visual elements.
5. Build Your Brand GuidelinesWe package everything into a practical, easy-to-use guide. This PDF is your go-to resource for applying your brand correctly and consistently across every channel.
6. Launch & SupportWe hand over all your final files and templates. For our "Brand & Launch" clients, we then help apply the new brand to your website and social profiles, ensuring a smooth and successful rollout.

Most of our small business branding projects take between 2 to 6 weeks, depending on the package you choose.

Our Work Speaks for Itself

Splurge has helped businesses just like yours build brands that drive real results.

We’ve helped businesses just like yours build brands that drive real results. By focusing on clear strategy and memorable design, we create identities that connect with customers and fuel growth.

Who We’re a Fit For (And When We’re Not)

We believe in honest partnerships. We do our best work with certain types of clients.

We're a great match if:

1. You're a business ready to invest in a professional brand.
2. You need a clear strategy to stand out from the competition.
3. You want a cohesive look and repeatable templates to make your marketing easier.

We might not be the best fit if:

1. You're looking for just a logo on its own with no strategy behind it. We believe a brand is so much more than that!

Frequently Asked Questions

What’s the timeline for a small business brand?

Most of our small business brand projects take between 2 and 6 weeks to complete. The exact timing depends on the scope of the project and how quickly feedback is provided.

What do I get at the end?

You’ll get a comprehensive brand strategy document, a full logo suite (SVG, PNG files), your defined color and typography systems, and a complete brand guidelines PDF that shows you how to use everything.

Do you offer logo-only packages?

We can, but we almost always recommend getting at least a mini brand kit (logo, colors, fonts). A logo alone is just a picture; a brand system is what ensures you look consistent and professional everywhere.

How many revisions are included?

Our packages typically include 2-3 rounds of revisions on the chosen concept. If more are needed, we can always add them on.

Can you refresh an existing brand?

Absolutely. We love helping established businesses modernize their look and messaging without losing the recognition and trust they’ve already built.

Do you handle naming and taglines?

Yes, we offer business naming and tagline creation as separate add-on services. This includes research and preliminary trademark checks to ensure the name is available.

How do you hand off files, and who owns them?

We deliver all final files through a shared cloud folder. And yes, you get full commercial rights and ownership of the final assets once the project is complete.

Do you apply the new branding to my website and social media?

We sure can! We can get your new brand rolled out on your website and provide you with ready-to-use social media templates.

Get Your Free Brand Strategy Call

Ready to build a brand you’re proud of? Let’s talk. Fill out the form below, and we’ll schedule a free, no-pressure call to discuss your goals and see if we're a good fit.